Get to know us better and immerse yourself in the world of OPINION by browsing our selection of case studies,

gaining insights into our everyday activities as market researchers and discovering our latest news and views. Happy reading!

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    • Retail
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Donations for charity projects instead of gifts

Instead of giving gifts to our customers and partners, we participate in the campaign “donations instead of gifts”.

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Effective on-pack communication

Clean labelling with convincing ingredient declarations and compelling claims.

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International focus – we conduct research for you around the world

We have many years' experience in carrying out and co-ordinating studies on an international basis: Almost half of the studies we conduct are international and are therefore part of our daily...

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We welcome a new colleague

Veronika Weber supports our team since summer.

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Benchmarking for a beverage company – a case study

Use benchmarking to ensure product quality and identify long-term trends!

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Packaging test goes mobile – a case study

Deeper insights through interviews and video recordings

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